Did we need a study to determine all this ? Been painfully obvious to anyone who isn\'t brain dead.
They understate the real impact. Why not show the average change in winning payoff on the last flash .
I don\'t bother to track that , but I think it would be a lot of fun to reveal the number.
When they are right you get chopped big time (up to 50%) , and when they are wrong (yeah, they are wrong once in a while ) you get a 10 or 15% bump .
